Tag Archive for: sales strategy

Recently, Bryan sat in on a capabilities presentation. He couldn’t help but brainstorm ways to make this “dog and pony show” more interesting for the prospect.

In this week’s episode, Bill and Bryan share six tips on how to give an effective capabilities presentation.

Afterwords, Brooke Green answers a question from an Advanced Selling Podcast LinkedIn Group member: What is the best strategy to sell recruitment services (for IT companies) in social networks? What is your opinion?

What happens when you think the relationship is going great but, suddenly, out of nowhere BOOM! The customer lowers the boom on you? You can react (like we all want to do) and bring all your emotions out. BUT, that might not be the best strategy.

In this episode, Bryan had a client who actually had this very thing happen with a so-called “satisfied client.”

Also mentioned in this podcast:

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