Often, we get so myopic in our view of our customer relationships, we totally miss added value we can bring to that relationship. Bryan talks about a sales deal where his client took a different approach–and created a long term partner. PLUS, that client avoided the ‘commodity element’ of most traditional customers where they put [...]
Posts Tagged ‘lead generation’
The Secret of Networking and Tradeshow Success
January 16th, 2012In this episode, Bill and Brian discussed the secrets of tradeshow selling since this is the trade show season coming up But whether you participate in tradeshows or not this episode will help you become a better networker. The same skills apply. ******* Also mentioned in this podcast: Email It! A Seller’s Guide To Emails [...]
Lead Generation on The Phone
October 8th, 2009We talk often at the podcast about B2B lead generation. But the topic could literally be the focus of a year’s worth of podcasts. Why? Because it is, bar none, the most popular topic clients come to us with. It has to do with the economy, the changing nature of how people consume information, the [...]
