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		<title>First Call Protocol</title>
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		<pubDate>Thu, 11 Jun 2009 15:26:51 +0000</pubDate>
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				<category><![CDATA[Advanced Selling Podcast]]></category>
		<category><![CDATA[bill caskey]]></category>
		<category><![CDATA[bryan neale]]></category>
		<category><![CDATA[first call]]></category>
		<category><![CDATA[sales podcast]]></category>

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		<description><![CDATA[In this week’s podcast, Bill is going “solo” and talks about the first call “protocol.” We’ve received a lot of mail recently on “filling the sales funnel,” but the first discussion you have with a prospect is still vital. You have to set the tone in the right way. And to do that, you MUST [...]]]></description>
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