Bill Caskey

Bill Caskey

Bill Caskey

I have no idea why anyone would want to know what my favorite–least favorite–and most annoying things are in my life, but for those of you who care, here they are:

Favorite Sport

Tennis. To play. Like to watch. Fave men’s player–Roger Federer. Fave women’s player–anyone who doesn’t scream when they strike the ball.

Favorite Food

Anything chocolate. Although I’m starting to like anything healthy–edamame (I’m sure I misspelled that).

Favorite Podcast

Well, other than ours, I like Managers’ Toolkit and anything by Tom Peters, John Jantsch, Paul Colligan and Seth Godin.

Favorite Bands

Well, country I like Brad Paisley. Have seen him a few times in concert. Like Rascal Flatts but not in concert. Rock band? Probably America (not really rock are they?); Moody Blues are good too. Voices are still pretty strong. (Isn’t it interesting how bands become your faves when you see them in concert?) Saw Michael Buble a few days ago a benefit show–he was actually quite good.

Favorite Football Official (Doesn’t everyone have one?)

Bryan Neale, of course.

Favorite Quotation (It’s a long one…so get ready)

“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won’t feel insecure around you. We are all meant to shine, as children do. We were born to make manifest the glory of God that is within us. It’s not just in some of us; it’s in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.”

Most Annoying Human Trait(s)

  • When people talk incessantly and say nothing meaningful
  • When people talk incessantly and ask you nothing
  • When people who are struggling in life do not reach out for ANY advice (guess if they did they wouldn’t be struggling, right?)
  • Leaders who can’t lead
  • People who tell me details far beyond my tolerance for them
  • People who are there physically–but not mentally (Yes, that’s me quite often. That’s why it bugs me)


Bill's Fave :


Seth Godin Book Review – “Linchpin”

Not something we typically do at ASP–review books but had a chance to read Seth’s new book, Linchpin.
It synchs up quite well with our philosophy that if you really want to be treated differently in the market–then you must “show up” differently. And this book teaches you how to rethink that premise.

Lead Generation on The Phone

We talk often at the podcast about B2B lead generation. But the topic could literally be the focus of a year’s worth of podcasts.
Why?
Because it is, bar none, the most popular topic clients come to us with. It has to do with the economy, the changing nature of how people consume information, the internet, the [...]

New Book Suggest Recession Is Place for Growth

Just read a new book this weekend. Its about how we need to change our minds about the recession–and see it as a method for growth.

This is Bill’s Faves

This is where BC will  tell about his favorite things, among them, chocolate, tennis, basketball, training, creating content, video and a host of other mindless deals.